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Marketing

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Cleveland Heights High School & Maple Heights High School

Marketing Management students will study business and marketing related topics that will include; sales, advertising, promotion, visual merchandising, human relations, employability skills, management theories and practices, and technology in business and marketing.

Recommended Skills and Traits for Success:

  • Read and comprehend directions
  • Effective verbal and written communication
  • Innovative problem solver
  • Cooperative attitude
  • Hard working self-starter
  • Eager to participate in business and marketing related activities and field trips
  • Desire to compete and succeed in DECA competitions

Professional Pathway

  • Customer Service Manager
  • Retail Sales Manager
  • Entrepreneur
  • Marketing and Sales Representative/Manager
  • Real estate agent (additional license required)
  • E-commerce Marketing Manager

College Credit Opportunities

  • Cuyahoga Community College seven hours of credit might transfer to any state school

Industry Credentials

  • Potential for “RISE UP” Customer Service & Sales, Retail Industry Fundamentals, and/or Entrepreneurship and Small Business

Club Affiliation

DECA, An Association of Marketing Students 

Instructor

Marketing Management

Mrs. Sarah Parker-Cleveland Heights High School
Instructor/DECA Advisor

Dr. Thomas Griffin - Maple Heights High School
Instructor/DECA Advisor
Two Year Program
Grade 11:
Marketing Principles, Marketing Applications
Grade 12:
Professional and Technical Sales, Integrated Marketing Communications
Early Work Release (Marketing Capstone)
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